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The Power of Email Marketing

When presidential candidate Barack Obama relies on email marketing for one of the most important announcements in his candidacy, it really shows the awesome power of an effective email marketing campaign. “Be the First to Know”, a catchy phrase that says it all. This massive email marketing campaign went off without a hitch, and boy would I love to see that golden opt-in list he’s accumulated since it’s launch.

html email templates

This well crafted email marketing campaign goes to show that building a targeted opt-in list, is actually very simple. In essence, it all comes down to one thing; you have to have something that they want. Of course a well designed landing page, auto-responder, and a great email service provider are also required. Put these 4 items together and you’ll be well on your way to email marketing success!

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Related posts:

  1. Email Marketing as a Sales Generating Tool
  2. The Opt-In List Building Formula
  3. The Golden Rules For Successful Landing Pages
  4. What is an opt-in list?
  5. Tips for effective landing pages

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