What to Feature in an Email Campaign

If you are still considering the idea of beginning email campaigns for your business, then you may be thinking about what you should send out. Depending on the type of business, you may need to advertise specials, products, or services you offer. If you are just starting, you may want to start out small and highlight a few special elements of your business.

For instance, if you are introducing new products or services, an email is a great way to let your customer base know, thus generating more awareness and possible sales for your business. You can even use a free template like those on Email Template Pro to highlight and showcase your information complete with pictures, texts, and links.

Another item to include in an email campaign is if you are having special sales or prices during the holidays or any other time. Whether it’s a monthly special or holiday sales, an email is a convenient and practically free way to let your customers know about special deals.

These are just a couple of ideas of what to include in an email campaign; there is practically no limit to what you can include!

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  3. 2011 Email Campaign Trends and Changes
  4. Great Uses for the Product Showcase Email Template
  5. Campaign Planning: Email Frequency

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