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Dec 12

One option that you may want to consider when trying to build a client list is combining forces with a company that has a product that goes well with your product. For example, if you sell diet pills, get a partner company that sells workout videos to work with you. These types of partnerships are perfect for the marketing world, and they work well if you can target your clients effectively. Don’t bombard them with the same commercial lines over and over again. Use different methods, such as new design elements and new combinations of your product lines to attract more clients and keep the same ones you have.

Between the two companies, you’re going to see more progress in getting clients to opt-in to your mailing list. Create a special template to feature both companies with StreamSend. StreamSend has a variety of helpful tips and services to help you get your mailing list and emails off to a great start. They are also useful for research and analytics to make sure that you’re spending your time efficiently.

You will find that building a client list works much better when you have a partnership with a company that has the same goal and a product that works well with yours.

Sep 17

If you want people to opt-in to your bulk emailing campaigns, you have to remember a few key things that will get the ball rolling. 

1. It’s okay to be aggressive. You can’t just sit back and wait for customers to come to you. You have to find out where your target audience is online and get them interested in your and your product.
2. When you find your target audience, state exactly what you plan to deliver to those who opt-in to your mailing list. Keep it short and simple with no more than five main bullet points. There’s no need to flood customers with information. Just let them know what to expect.
3. Make sure that the headline to your opt-in page with your main points is interesting. A headline is what gets people’s attention. Nobody wants to read an article with a boring title.
4. If your budget allows it, include a free gift for those who choose to opt-in. Everyone loves to get something for free.
5. Remember points one through four.

You will find that following these simple steps will increase the number of people who choose to opt-in to your mailing list. After you’ve gotten the mailing list, make sure you have a plan for what to do next. StreamSend can help you plan your email marketing campaign and help you design the emails that you choose to send out. Streamsend will also help you manage your list of subscribers to keep your campagin organized. It’s a great way to make sure that you are on top of your emailing list.

Oct 12

Thousands of companies use email as a key marketing tool, sending out promotions, newsletters, and coupons to increase sales. This is a very cost effective method of marketing. Companies who have caught on to the obvious success rate in these campaign can easily send out 500,000 emails in one day.

email templates
E-mail marketing is not as simple as it may seem. It is more complex than just writing an article on a website or just posting on a forum, because for any email marketer to succeed, your emails must really reach out to your targeted audience. Therefore it is very important that you build, or obtain a quality, targeted opt-in list.
There are many brokers available in the market who provide quality email lists, however the best and most effective way of reaching out to your target audience is to build your own list. These opt-in lists contains email addresses of people who are your target leads i.e. those people who may be interested in buying your product/service.

I have received a ton of questions on the best methods to grow your site’s subscriber list, which is by far the most important factor in a successful campaign. There are many ways to build a quality list, you can start by building trust with your clients. Assure them that you won’t be selling their email to third parties, and do not spam your clients. Next, you will want a well placed opt-in area on your site, this should be in a highly visible area. Many companies will offer exlusive deals or incentives as a reason to subscribe. After you have these two important items in place, work on generating more traffic to your site and watch your list grow.

Sep 28

When talking about email marketing, it doesn’t take long for words like “opt-in” to appear. Yet I still receive numerous emails every month asking, “What is opt-in email marketing?”

It’s easiest to think in terms of mailing lists when dealing with email marketing. Email marketing is nothing but a good mailing list in the end. The list of an opt-in marketing campaign obviously starts empty. The only way to grow this list of email addresses is to get viewers of your site to “opt-in”. All you can do as a webmaster is assist an individual in the subscription request submission process.
email templates

This request must always be for a specific list, there can be no grey areas when dealing with opt-ins. For example, if a customer submits a form that says “Yes, please send me a copy of your monthly newsletter” you have permission to add them to the list of customers who will receive a copy of the monthly newsletter, use the list for the newsletter and nothing else. To continue sending them your monthly newsletter, you need their permission to do so (along the lines of “Yes, keep me up to date by adding me to your list of monthly newsletter recipients”).

“Permission-based” basically means the same thing. Marketing material is sent only with permission, and is often customized to the subscribers personal interests and preferences.